Lil Mabu Net Worth, Age, Career, Background, Fame & More

Lil Mabu, born Matthew DeLuca, is a rising rapper from Manhattan, New York, who gained significant attention through his viral drill tracks and strong social media presence. As of 2025, Lil Mabu is 19 years old and has an estimated net worth of $3 million. His journey from a private school student to a charting artist has been unconventional and fascinating, drawing attention from both fans and critics.

What Helped Him Rise to Fame?

Lil Mabu’s breakthrough came from his viral tracks like No Snitching and Mathematical Disrespect, which quickly gained traction on platforms like TikTok and YouTube. Unlike many drill rappers, Mabu is not affiliated with any gangs and comes from an affluent background. This contrast sparked curiosity and played into his growing online persona. His strategic use of social media and consistent release of engaging content helped him connect with a wider Gen Z audience.

How Does He Make His Money?

Though his income sources are diverse, Lil Mabu earns most of his money through music streaming, YouTube revenue, merchandise sales, and live performances. His music is distributed across all major platforms, including Spotify, Apple Music, and YouTube, where he commands millions of streams monthly. He’s also monetized his personal brand through limited-edition merchandise and exclusive collaborations, adding significantly to his net worth. As of early 2025, he reportedly earns between $25,000 to $50,000 per month from combined digital platforms.

What Role Did Social Media Play?

Social media has been a major driver of Lil Mabu’s success. His TikTok clips often go viral, thanks to punchy lyrics and meme-worthy moments. He also maintains a consistent presence on Instagram, Twitter (now X), and YouTube, where fans engage with both his music and lifestyle content. His YouTube channel, in particular, has over 1 million subscribers and contributes a steady stream of income through ads and sponsorships.

What Makes Him Stand Out in the Drill Scene?

One key factor is his background. Unlike typical drill rappers who often have street affiliations, Lil Mabu comes from an elite academic and financial environment. He graduated from the prestigious Collegiate School in Manhattan and enrolled in Emory University, highlighting his dual identity as both a scholar and entertainer. This combination creates an intriguing narrative that draws public interest. His lyrics often reflect self-awareness, satire, and clever commentary on the drill culture, giving him a unique niche in the genre.

Has He Signed a Record Deal?

As of now, Lil Mabu remains independent. He has not signed with any major label, which allows him to retain full creative control and a higher percentage of his profits. This independence has worked in his favor financially, allowing him to bypass label cuts and build direct relationships with his audience. However, he has collaborated with several prominent names in the hip-hop scene, which continues to elevate his profile without binding him to long-term contracts.

What Are His Most Popular Songs?

Some of Lil Mabu’s most streamed and talked-about tracks include:

• Mathematical Disrespect
• No Snitching (with Dusty Locane)
• Rich Scholar
• Throw (featuring DD Osama)
• Trip to the Hood

These songs have racked up tens of millions of views on YouTube and are frequently featured in TikTok challenges and Instagram Reels, further amplifying their reach.

Is He Active in Live Performances?

While still early in his career, Lil Mabu has begun performing at small to mid-sized venues across the U.S. and occasionally at music festivals. His performances are known for their high energy and connection with younger crowds. Touring revenue contributes to his growing net worth, with more bookings expected in 2025 as his popularity continues to rise.

What About Brand Collaborations?

In 2024 and early 2025, Lil Mabu began collaborating with fashion and lifestyle brands targeting Gen Z demographics. From streetwear drops to digital campaigns, his youthful appeal and internet-savvy persona make him a valuable brand partner. Though he has not landed any major endorsements yet, his team is reportedly exploring opportunities with headphone companies, energy drinks, and online gaming platforms.

How Does He Invest His Money?

Lil Mabu is known to keep his private life relatively low-key, especially regarding finances. However, sources suggest that he’s exploring investments in digital assets, tech startups, and possibly real estate. His team appears to be focused on long-term brand development rather than short-term fame, indicating a smart approach to financial management.

What’s Next for Lil Mabu in 2025?

With multiple singles in the pipeline and plans for a debut studio album, 2025 could be a pivotal year for Lil Mabu. Fans are also anticipating more collaborations with top artists in the drill and broader hip-hop scene. As his audience continues to grow and his brand expands, his net worth is projected to increase by at least 20% by the end of the year.

Is Lil Mabu Just a Trend?

Though some initially dismissed Lil Mabu as a novelty act, his staying power suggests otherwise. He’s built a solid foundation through clever branding, digital strategy, and consistent content. At just 19 years old with a $3 million net worth, Lil Mabu represents a new generation of music artists who are redefining fame on their own terms.